Principal Physician Specialist - MIST 1
PRINCIPAL PHYSICIAN RELATIONS SPECIALIST
Careers That Change Lives
We are seeking a Principal Physician Relations Specialist within the Aortic business, which is part of the Aortic, Peripheral and Venous division (APV). This is a dynamic and exciting role that will impact current and future customer engagement with medical trainees (Fellows and Integrated Residents) and early career physicians who treat aortic disease (to include vascular surgeons, cardiothoracic surgeons, interventional cardiologists and interventional radiologists). You will be a key partner in redefining the overall Aortic Fellows / Early Career program and will have ownership of developing and executing the metrics & analytics strategy as well as the digital engagement strategy. These are two areas that will be groundbreaking in the Aortic Fellows/Early Career program and will have a direct impact to the business.
This multi-faceted role will support business strategies and physician relations projects that follow AdvaMed and Business Conduct Standards. You will be responsible for managing, coordinating, and implementing physician engagement programs, especially at national and regional events that have large Fellows attendance. You will own the relationship with assigned institutions and act as the Medtronic Aortic liaison for Program Directors, Fellows and the associated Aortic field staff for those institutions. Additionally, as the new Aortic Fellows/Early Career program strategy and tactics are implemented, you will act as a coach/advisor to business partners, field sales, and physician partners to ensure resources are leveraged and have a meaningful impact that will ultimately improve patient access to Aortic therapy.
A Day in the Life
- Provide on-site support at national / regional events that have large Fellows attendance to include running Aortic simulators
- Be the face of the Aortic business and APV division when meeting with Fellows & Program Directors; understand and incorporate key business campaigns and messaging into interactions and programs
- Own metrics and analytics strategy and execution to include development of user-friendly tracking system and creation of actionable scorecards to be used by Aortic business and sales to drive optimal Fellows and early career engagement. Help design system to collect, analyze and leverage voice of customer from current and previous Fellows to determine what resources have biggest impact. Own strategy to ensure data accuracy at the physician level (Fellows and early career) to enable current and future communication (ex: contact info and current institution accuracy). Responsible for translating data into information and recommendations that will drive increased Fellows and early career engagement and ultimately drive patient access acceleration.
- Own digital strategy to include development of FellowsSpace.com into destination for Fellows to access training and educational resources and drive online engagement
- Provide training to US Aortic Sales Reps / CS / DM teams to drive best practices for Fellows engagement activities (ex: overall engagement plan, sizing workshops, sim sessions, etc.)
- Own relationship with assigned institutions and act as MDT Aortic liaison for Program Director and Fellows
- Assist with transition from Fellowship to permanent practice (early career physicians) by assisting MDT Sales territories and US Field Marketing team
- Execute communication strategy, to include assisting with social media posts, newsletters, and eblast campaigns
- Monitor and enforce all standards and regulations in the Medtronic Business Conduct Standards as they pertain to customer events
- Assure compliance with all Medtronic processes and policies
- Continually seek out and participate in self-development activities
- Other duties as assigned.
- Ability to travel 30%+
Must Have: Minimum Requirements
- Bachelor’s Degree
- Minimum 7 years’ experience in a Physician Relations, Training, Field Sales or Support or Marketing role or 5 years experience with an advanced degree
Nice to Have:
- Proven project or program management experience
- Excellent interpersonal and communication skills with ability to foster long-term relationships
- Proven analytical skills with demonstrated database and scorecard creation
- Ability to learn technical / clinical concepts and become conversational in topics relevant to Vascular Surgeons / Medtronic APV
- Proven experience interacting with internal teams, a global sales force, senior management and customers to demonstrate influence management
- Field Sales experience in the aortic vascular space is a strong benefit
- Preferred experience with digital marketing or social media campaigns
About Medtronic
Together, we can change healthcare worldwide. At Medtronic, we push the limits of what technology, therapies and services can do to help alleviate pain, restore health and extend life. We challenge ourselves and each other to make tomorrow better than yesterday. It is what makes this an exciting and rewarding place to be.
We want to accelerate and advance our ability to create meaningful innovations - but we will only succeed with the right people on our team. Let’s work together to address universal healthcare needs and improve patients’ lives. Help us shape the future.
Physical Job Requirements
The physical demands described within the Responsibilities section of this job description are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. For Office Roles: While performing the duties of this job, the employee is regularly required to be independently mobile. The employee is also required to interact with a computer, and communicate with peers and co-workers. Contact your manager or local HR to understand the Work Conditions and Physical requirements that may be specific to each role. (ADA-United States of America)
