Surgical Sales Representative, Combined Bag (Cleveland, OH)

A Day in the Life

A Combined bag Sales Representative is expected to achieve annual sales objectives through selling and supporting the Company’s advanced surgical and energy-based products, while representing Medtronic to the customer in accordance with Company policies and AdvaMed guidelines.  Combined bag Sales Representatives develop clinical and administrative relationships in assigned accounts and formulate a "defend" territory strategy, accounting for competitive pressures and local market conditions.  The Combined bag Sales Representative is expected to demonstrate High Performance Practices and competencies as they meet and exceed objectives for this role. 

ESSENTIAL FUNCTIONS:

Overall Sales Representative Functions

Achieve all territory sales objectives annually in alignment with the business strategy and annual compensation plan.

·       Develop an understanding of each account’s culture, competitive pressures, financial state, stakeholders and decision makers

·       Build and maintain strong, professional relationships with clinical and administrative staff in assigned accounts.  Through outstanding customer service, maintain a high retention rate of current accounts in territory.

·       Display and leverage strong knowledge of products.  Be able to provide hard data around all products, as well as account references.

·       Effectively collaborate with Medtronic peers in other BUs to identify mutual opportunities and support customer relationships.

·       Complete business analytics and regional reporting assignments in a timely, accurate fashion. 

·       Conduct quarterly business reviews to exhibit achievement of sales goals in all assigned accounts.

·       Maintain awareness of competitive products and marketing practices, and keep sales management informed concerning them.

·       Manage inventory of assigned products in accounts, as requested, and facilitate product returns in accordance with Company policy.

·       Verbally deliver clear and concise instruction on the safe and efficacious use of assigned products to customers in and out of the OR setting, including in-services for surgeons and clinical staff.

·       Scrub into surgical procedures utilizing assigned product line on a daily basis.  Be fully able to answer questions about the products.

·       Participate fully in training on new products and procedures through in person and online training programs.  Attend regional and national meetings, as required.

·       Adjust customer complaints in accordance with Company policy, and advise sales management promptly of any situation beyond the Sales Representative’s scope of authority.

·       Assist with Sales Training courses, both in the field and in the corporate office. 

·       Understand and demonstrate the High Performance Practices and Expectations in daily work activities.

·       Manage assigned territory within allocated expense budget.  Submit expense reports and pay Company credit card on time per Medtronic policy.

Clinical Selling / "Defend" Functions

Develop and maintain a strategic account plan to defend sales in accounts in assigned territory. 

·       Execute plan to maintain sales volumes in assigned accounts.

·       Leverage marketing materials, white papers and clinical evidence through consultative selling.  Use clinical knowledge to develop messaging in sales proposal.

·       Build and maintain strong, lasting relationships in assigned accounts to support continued business.

·       Gain insight into the key individual customers and how to influence them.

·       Identify opportunities for surgeons to attend Medtronic sponsored professional training programs, and participate in programs and labs (where appropriate).

Economic Selling Functions

Integrate economic value messages into sales proposal where appropriate.

·       Collaborate with the Contracts department and sales leadership to manage customer contracts, and facilitate the contract process.

·       Research general account context to understand hospital economics and all key issues at major accounts.

·       Display and leverage strong knowledge of accounts, purchasing process/buying cycle, and protocols.